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Purchasing From The Profile Page

Joel Packer on June 12th, 2013

Your profile page is your showcase, your gallery. It houses all the items you’re selling on Gumroad, so it only makes sense that your fans be able to purchase right from there. Now they can! It’s like buying from the museum, without having to stop in the gift shop.

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Enabling purchases from the profile page simplifies the buying process and eliminates a step for your fans, as they no longer need to click through to the product page. Now, instead of driving fans to a unique product page, you can send people to your profile page where they can see everything you’re selling, and hopefully buy more than just one product! 

If you’d like a profile, but haven’t set one up yet, visit your settings page, add a username, and then hit “Update account details”. Now your fans can visit gumroad.com/YourUsername to see all of your products

If for any reason you don’t want a product to show on your profile page, you can disable it from showing up by clicking ‘More Options’ and un-checking ‘Visible on profile page’. 

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We’re extremely excited about buying from profile pages, and believe that the improved simplicity will lead to increased sales of more of your products. For additional information on profile pages, please see our guide to reaching your audience. As always, we love hearing your feedback, which you can send here.

Love it? Buy Again

Joel Packer on June 5th, 2013

You really outdid yourself with your last creation. You’ve written the next great American novel, or recorded the next Billboard Top 10 single. It’s no wonder people would want to buy multiple copies or give a copy to friends and family. Now they can with our simple “Buy Again” option.

Buy Again allows your fans to obtain multiple quantities of your products, right from their purchase receipt for items that have fixed prices.

To make this as easy as possible, hitting Buy Again will pull the credit card information from the first purchase. If your customer bought a physical item or an item with variants, Buy Again allows them to get a second one shipped to another address, or get a different variation of the product. If they’d like to gift the product to someone, they can input that persons email address. 

If an item has pay what you want pricing enabled, Buy Again will give way to “Give More”. The coolest part about Buy Again is that it’s another way for you to make more sales, without any additional work!

As we continue to make selling easier for creators, we welcome your feedback, which you can send here

A Picture Worth 1,000 Words: Background Images For Your Products

Joel Packer on June 3rd, 2013

You’ve worked hard to build your audience. Your fans recognize and love your brand. To help you give them more to love, we’ve given you the ability to customize your Gumroad product’s background image.

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To upload a background image for your product, go to your products url and find the Edit Panel on the right hand side. To help you get started and make customizing your products even easier, we’ve given you the ability to pull styles from your Twitter profile. Importing styles from Twitter will match your product’s background image, background colors and link colors with those on your Twitter profile.

If you don’t want to take your background image from Twitter, you can manually add one. Under ‘Background Image’ click “Add” and select the image from your computer. If you’d like to tile the image, you can enable that by clicking the checkbox.  To remove your background image, simply click “Remove”. 

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The ability to add a background image to your product page is just one more way that you can customize Gumroad to fit your branding needs. For more information on how to customize your product, see our guide on styling Gumroad

Instantly Stream Video on Gumroad

Joel Packer on May 29th, 2013

Gumroad is extremely excited to announce the addition of video streaming and are pleased to partner with Maria Menounos and “Serial Buddies“ for the debut of streaming. Your customers can get instant, on-demand video, on any device, at any time. Just like all other products on Gumroad, streaming can integrate right into your existing site, or can be a stand-alone product at your unique Gumroad url.

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The addition of streaming on Gumroad allows film creators to sell and instantly distribute their work, with no overhead cost. Currently, filmmakers are stuck paying between 15 and 50% to offer downloads and streams of their films, while having to push potential buyers to external marketplaces to purchase. Using our overlay, filmmakers can integrate the payment and streaming right into their site, where transactions can happen securely inline.

Our simple fee structure of 5% + 25¢ ensures that creators take home as much money as possible, and with the ability to upload files up to 4GB in size, Gumroad is ideal for hosting film.

Our launch partner, Serial Buddies, is coming off a highly successful run in AMC theaters, with pre-orders done exclusively through Gumroad. Featuring an all-star cast including Maria Menounous, Kathy Lee Gifford, Artie Lage, and Christopher Lloyd, it is sure to kill!

We’re extremely excited about streaming and offering yet another way for creatives to sell directly to their audiences. For more information on streaming and how to sell films on Gumroad, please see this guide. As always, we love hearing feedback, which you can send here.

Know More, Sell More: Gumroad + Google Analytics

Joel Packer on May 22nd, 2013

Part of enabling creatives to make a living doing what they love is helping them reach the right audience at the right time. Previously, we wrote about our great analytics, and now we’ve enabled the ability for sellers to tie their Gumroad accounts to Google Analytics.

Linking your Gumroad and Google Analytics accounts will allow you to track traffic to your Gumroad product pages or to the overlay embedded on your site. The added ability to track with Google’s analytics allows you to see what browsers and devices your audience is viewing your products on, real time traffic, and compare sets of dates against each other. 

To link your accounts find your Google Analytics Property ID number and input it on the ‘Profile’ tab in your ‘Settings’. For a step by step walk through of how to do this, please see this video.

Linking your accounts allows you more insight into your audience, so that you can reach them better and make more money. As always, we love hearing your comments, which you can send to us here

The More the Merrier: ‘Give More’ on Gumroad

Joel Packer on May 9th, 2013

Gumroad enables creators to sell directly to their audience — so that they can make a living doing what they love. We want sellers to make as much money as possible, so we developed the ability for buyers to ‘Give More’.

Think an item you purchased on Gumroad should be worth more? Didn’t have the deep pockets then that you have now? Buyers can now make an additional contribution for any item that uses our “Pay-what-you-want” pricing.

Our new ‘Give More’ feature provides the average product a 9.4% increase in sales. The coolest part is this is additional revenue for sellers without having to do anything!

The average additional contribution has been $11, but we’ve seen contributions up to $56.

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Additional contributions can be made by clicking “Give More” in the top right corner of your purchase receipt.

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As we continue to empower creators to make a living doing what they love, we enjoy hearing your feedback, which can be sent here.

Improved Seller Analytics

Joel Packer on April 18th, 2013

We’re very excited to announce a new and improved seller analytics dashboard. Our new analytics unlock even more powerful insights, as we aim to help you improve conversions and make more money. 

We’ve redesigned the dashboard to make it more crisp, colorful and to show more detail for referrals, sales, and conversions. You can access it right now by clicking on the ‘Analytics’ tab once logged into your Gumroad account.

One of the biggest changes is the new dashboard can now display custom dates, as opposed to the previous sales data for just the last month. This allows you to see how conversion shifts month to month over time. Additionally, you can toggle this to show all products, a selection of products, or just one at a time.

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We’ve also expanded the referrer table to show all sites that drive traffic to your products. The referrer table can be sorted by views, conversion rate, number of sales, or total money generated from that source.

We believe that this more in-depth sales data can be a powerful tool for understanding your customer base, optimizing your marketing efforts, and increasing bottom line revenue. We’re excited to continue building powerful tools to unlock this data in useful ways and help you be more successful. As always, we’d love to hear what you think.

Gumroad + Twitter Product Cards

Joel Packer on April 3rd, 2013

At Gumroad, we’re always looking for ways to give you the most powerful tools possible to sell and promote your work. That’s why we’re extremely excited to announce that we’ve teamed up with Twitter as an exclusive launch partner, to offer their new Twitter Product Cards for all products on Gumroad, starting today. 

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Twitter is consistently one of the highest converting sources for Gumroad sellers, and with the addition of Product Cards, potential buyers will be able to view your product’s title, price, description and even your preview image, all inside of a Tweet containing your Gumroad link. We’re confident the ability for potential buyers to see the product directly in their Twitter stream will result in increased sales of your Gumroad products.

We’re thrilled to be one of Twitter’s select partners for this launch, and believe this partnership aligns with our mission of allowing creatives to sell directly to their audience, wherever they are.

Introducing Offers!

Joel Packer on March 5th, 2013

We’re very excited to announce Offers on Gumroad. With Offers, you can give a discount to buyers in one of two ways; either sending them to a unique url, or giving them a code to input on the normal purchase form. The amount that you set for the offer code discount will be deducted from the price upon entering a valid code.

To set up an Offer for your buyers, click on your product to go to the ‘Product Edit’ page and click “More Options”. Here you can input a name for your code and dollar amount for the discount you would like to be applied. Say you want to limit the offer to the first 20 buyers to use the code - you can do that by setting a quantity.

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The name you input will also become a part of a unique url you can share. For example, if the offer code is “thanks”, the url gum.co/demo/thanks will take a buyer to a page with the discount already applied.

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Additionally, you can include the offer code input field on your Purchase page. This offer code would also be entitled “thanks”, and the price will change automatically once it is entered. 

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We’re working hard to make Gumroad the most flexible platform for you to sell what you make, and believe that Offers adds another great feature for sellers. As always, we love hearing your feedback, which you can send here.

Introducing Direct Bank Deposits!

Sahil Lavingia on February 11th, 2013

We’re super excited to announce that, starting today, we now offer payouts via direct deposit. If you’re located in the United States, you can now have your earnings deposited directly into your bank account at the end of each pay period, at no additional cost to you.

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To set up direct deposit, go to your ‘Settings’ and click “Payout”. Click “direct deposit”, enter your routing and account numbers, and then “Save”. Payouts will still happen on the same schedule — we’ll initiate an ACH transfer from Gumroad into your account every two weeks.

If you aren’t in the U.S., we still support payouts through PayPal for international Gumroad sellers.

We’re working hard to make Gumroad the best platform to sell what you make, and we love your feedback. You can shoot us an email, or leave your thoughts in the comments below.

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